A wrap that is taken care of well can last up to seven years. However, most people either want to change up their graphics/color or, due to lack of cleaning or care, see fading or cracking before the seventh year. In our experience, we expect a lifetime of about 5-7 years for color change films (Avery Dennison, 3M, etc) and about 5 years for digitally printed wraps. We offer a limited 4-year warranty covering your wrap materials and installation.